Visiting our website
In general, you can visit our website without telling us who you are or submitting any personal information. However, we collect the IP (Internet protocol) addresses of all visitors to our website and other related information such as page requests, browser type, operating system and average time spent on our website. We use this information to help us understand our website activity, and to monitor and improve our website.
Cookies
Our website uses a technology called “cookies.” A cookie is a tiny element of data that our website can send to your browser, which may then be stored on your device so we can recognize you when you return. You may set your web browser to notify you when you receive a cookie. You may also set your web browser to not accept certain cookies.
Tracer tags & web beacons
Our website may also use a technology called “tracer tags” or “web beacons.” This technology allows us to understand which pages you visit on our website. These tracer tags are used to help us optimize and tailor our website for you and other future visitors to our website.
Internet Advertising
We use third parties that track online behaviour to personalize ads on our website and on other websites. These companies may use cookies, tracer tags or web beacons to report certain information about your visit to our website and other websites (such as web pages you visit and your response to ads) to measure the effectiveness of our marketing campaigns and to deliver ads that are more relevant to you, both on and off our website.
We may use the following third-party advertising partners on our website:
- Bing
- Doubleclick
- Facebook & Instagram
- YouTube
- TikTok
- Amazon
You can opt-out of our personalized advertising on third-party websites through youradchoices.ca/choices/.